How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability

Special How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability
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Aerial view of Shebara, a luxury hotel brand at the Red Sea destination. Located on Sheybarah Island in the thriving Al Wajh Lagoon, the resort contains 73 keys, including overwater and beach villas. (Photo courtesy: Red Sea Global)
Special How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability
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Aerial view of Shebara, a luxury hotel brand at the Red Sea destination. Located on Sheybarah Island in the thriving Al Wajh Lagoon, the resort contains 73 keys, including overwater and beach villas. (Photo courtesy: Red Sea Global)
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Updated 15 February 2025
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How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability

How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability
  • Unsustainable tourism is degrading ecosystems, harming biodiversity, and leading to cultural exploitation
  • Red Sea Global’s luxury destinations limit visitors to 1 million per year to ease pressure on the environment

RIYADH: At the heart of Saudi Arabia’s environmental strategy is regenerative tourism, which aims to protect natural habitats through science-led approaches and sustainable practices.

Unlike sustainable tourism, which aims to minimize harm, regenerative tourism strives to improve destinations through conservation, community engagement and science-led initiatives.

This includes implementing eco-friendly infrastructure, protecting biodiversity, and involving local communities in conservation efforts to ensure long-term environmental and economic benefits.

Raed Albasseet, group chief environment and sustainability officer at Red Sea Global, says the real estate company practices “regenerative tourism” with a commitment to operate on renewable energy alone.

“This commitment is not just a tagline; it’s woven into the very infrastructure of our destinations ... integrating sustainability into every phase of design and construction,” he told Arab News.

“Visitors can already experience this firsthand at The Red Sea, where eco-conscious designs are effortlessly integrated into every aspect of their stay.”

The Red Sea, a luxury regenerative tourism destination on Saudi Arabia’s west coast, features world-class resorts. By 2030, it will include 50 hotels, 8,000 rooms and more than 1,000 residences, while capping visitors at 1 million annually to help protect local ecosystems.

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As part of this plan, Red Sea Global has developed the Desert Rock Resort, a newly opened retreat that blends seamlessly with its natural surroundings. Designed to reduce energy use and maximize natural light, its elevated rooms feature large openings that mimic cave mouths, allowing ample daylight to filter in.

Before construction began at the Desert Rock Resort, Red Sea Global partnered with the King Abdullah University of Science and Technology to conduct a comprehensive marine spatial planning simulation.

“This was the largest study of its kind ever undertaken in Saudi Arabia, and it provided crucial data to inform our master plan and minimize our impact on the delicate marine ecosystem,” Albasseet said, adding: “As a result, we limited development to only 22 of the more than 90 islands at The Red Sea destination.”  




The Desert Rock Resort, developed by Red Sea Global, is a retreat that blends seamlessly with its natural surroundings. 

The Desert Rock Resort even repurposed excavated materials, meaning no additional materials were brought in for the main infrastructure.

“We used the mountains’ natural stone for interior and exterior walls and concrete was mixed using local sources of sand and stone,” said Albasseet. “To further reduce on-site disruption and waste, we emphasize pre-fabrication and off-site manufacturing.”

Moreover, Red Sea Global’s hotels and resorts are powered by solar energy, allowing guests to enjoy an eco-friendly destination with a zero carbon footprint.

Albasseet said the backbone of the company’s renewable energy strategy was Red Sea’s vast solar farms, which include hundreds of thousands of photovoltaic panels — more than 750,000 are currently in place.

“These farms generate clean electricity, significantly reducing our reliance on fossil fuels and minimizing our carbon footprint,” he said.

“To ensure a consistent and reliable power supply, even when the sun isn’t shining, we’ve also built one of the world’s largest battery storage facilities at The Red Sea. This … allows us to store excess solar energy generated during the day and use it to power our resorts at night.”

DID YOU KNOW?

• Diriyah, a historic landmark in Riyadh, is being developed sustainably under Vision 2030, earning platinum-level LEED precertification.

• The Farasan Islands, a biodiverse Red Sea archipelago, are being developed for conservation and ecotourism.

• Soudah Development is transforming Saudi Arabia’s southern region into a luxury destination with a focus on ecosystem restoration.

This reliance on solar power extends beyond Red Sea Global’s resorts and hotels.

“It also powers Red Sea International Airport, putting it on track to become the region’s first airport powered entirely by renewable energy,” Albasseet said. “Even our 5G network, a crucial component of modern connectivity, runs on solar energy, making it the world’s first sunlight-powered network.”




A wider view of the Desert Rock resort, a luxury destibation set in a hidden valley and nestled between the mountains near Umluj governorate in Tabuk region. (Red Sea Global photo) 

Shebara and Desert Rock, which opened to guests last year, have integrated advanced water systems and water-saving strategies through smart irrigation systems that optimize water use.

“A key element of our water conservation efforts is the implementation of closed-loop systems. Notably, at Desert Rock we have advanced water retention and distribution systems that capture rainwater,” Albasseet said.

“This captured rainwater is being used to sustain the surrounding wadi, revitalizing the local ecosystem and minimizing reliance on external water sources.

“The resort’s design also incorporates water-efficient fixtures and landscaping, further reducing water usage in day-to-day operations. This integration of natural water systems into the resort’s design demonstrates our commitment to working with, rather than against, the natural environment.”




Soudah, a luxurious mountain destination 3,015 meters above sea level in the Asir region of Saudi Arabia, is more than just a mountain retreat. It  offers a range of immersive natural experiences and the opportunity to celebrate the cultural abundance of the region. (Soudah Development photo)

The consequences of unsustainable tourism are far-reaching, ranging from the degradation of delicate ecosystems and biodiversity loss to the exploitation of local communities and cultural commodification. “The current trajectory is simply not viable,” Albasseet said.

“Encouraging sustainable tourism practices is no longer a choice but a necessity for the future of our planet and the travel industry itself … The industry’s contribution to greenhouse gas emissions, estimated at 8 percent globally, underscores the urgent need for transformative change.

“This is not simply about minimizing negative impacts; it’s about actively restoring and regenerating the destinations we cherish.”

Furthermore, he added: “These practices undermine the very foundation of the tourism industry, jeopardizing the natural and cultural assets that attract visitors in the first place.

“The increasing awareness of these issues among travelers, coupled with global commitments like the Paris Climate Agreement and the UN Sustainable Development Goals, further reinforces the need for the industry to embrace sustainability.”
 

 


Prince Abdullah bin Faisal bin Turki Al-Saud hails Saudi-Japan ties

Prince Abdullah bin Faisal bin Turki Al-Saud hails Saudi-Japan ties
Updated 19 May 2025
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Prince Abdullah bin Faisal bin Turki Al-Saud hails Saudi-Japan ties

Prince Abdullah bin Faisal bin Turki Al-Saud hails Saudi-Japan ties
  • Prince Abdullah highlights investment growth with Japan
  • Praises role of Arab News Japan in boosting cooperation 

TOKYO: In an interview with Arab News Japan, Saudi Arabia’s Prince Abdullah bin Faisal bin Turki Al-Saud has lauded the strong ties between Japan and the Kingdom, and said he was deeply honored to have received a top honor from the Asia nation.

The former governor of the Saudi General Investment Authority received the Grand Cordon of the Order of the Rising Sun last month.

“Receiving the Imperial Award is indeed a great honor. Like many in the Kingdom, including officials and former officials, I hold the Japanese emperor, government and people in the highest regard,” Prince Abdullah said in the recent interview with Arab News Japan. 

Reflecting on his tenure at SAGIA, now the Ministry of Investment, Prince Abdullah highlighted the collective nature of the recognition. 

“The award reflects the work carried out during my tenure at SAGIA ... This recognition is not solely mine, it is a shared achievement with my colleagues.

“More importantly, it reflects the leadership’s ongoing commitment to strengthening relations with Japan,” he said. 

He emphasized the Kingdom’s investment in international cooperation, noting the evolution of SAGIA into a full ministry under the Council of Ministers. 

“The elevation of SAGIA to a full ministry ... highlights the strategic importance the Saudi leadership places on investment and international cooperation,” he added.

During his recent visit to the Expo 2025 Osaka, Kansai, Prince Abdullah shared his impressions of the Saudi Pavilion, which he described as a powerful representation of the Kingdom’s transformation and culture. 

“The Saudi Pavilion was excellent,” he said of the expo which opened on April 13 and ends Oct. 13. 

“I was particularly interested in the design elements of the Saudi Pavilion, how it captured the essence and transformation of our land, and how quickly and effectively the structure was developed.”

He praised the role of the Ministry of Culture and the young Saudis staffing the pavilion.

“The presence of talented young Saudi men and women at the pavilion was especially noteworthy.

“The structure itself, using stones especially brought from the Kingdom, was impressive, with features such as embedded loudspeakers, combining aesthetics and functionality,” he told Arab News Japan.

Prince Abdullah, who previously served as Saudi Arabia’s ambassador to the US, also lauded the Japanese Pavilion, saying it was “outstanding. Their designers, architects, and scientists demonstrated exceptional innovation.”

 “I even recommended our ambassador Dr. Ghazi Binzagr, who began his academic career in physics, to revisit the pavilion, as the advanced technologies on display merit deeper understanding,” he said. 

Turning to the broader significance of Saudi Arabia-Japan relations, Prince Abdullah emphasized the need for robust media and cultural exchange, pointing to Arab News Japan’s role as a valuable bridge between the two nations. 

“First, I would like to commend the efforts behind Arab News Japan. It is an important initiative, both in its content and in the way it delivers information. 

“It serves a valuable audience and contributes meaningfully to deepening understanding between our two countries.” 

He added: “There is deep mutual respect between our peoples. There is great potential for cooperation, especially among small- and medium-sized enterprises on both sides,” he said. 

Praising Japan’s technological innovation and the Kingdom’s transformative development, he said: “What we can realize by our partnership is amazing.” 

Prince Abdullah added that Japan and Saudi Arabia will benefit from increased cooperation, as well as the global economy.


Riyadh hosts a world of jewels

Riyadh hosts a world of jewels
Updated 19 May 2025
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Riyadh hosts a world of jewels

Riyadh hosts a world of jewels
  • Jewelry exhibition showcasing Saudi designers and global luxury pieces dazzles visitors

RIYADH: Under the chandelier-lit halls of Riyadh’s Mandarin Oriental Al-Faisaliah Hotel, the Jewels of the World exhibition gathered more than 60 brands for an eager crowd of jewelry and watch enthusiasts.

The exhibition, which ended on Monday, featured notable global names including Bil Arabi, Yoko London, Scavia and FerriFirenze.

Local talent was also spotlighted, notably Renad Al-Amoudi’s striking Marque Legacy collection, which draws inspiration from the flora of the Saudi deserts, including Ruby Lily and Petit Iris.

Nader Freiha, director and organizer of Jewels of the World, said that the exhibition this year is “the culmination of a journey that began in 2016.”

He added that hosting the event in Riyadh reflects “the remarkable growth of the jewelry market in the Kingdom, which has become a destination for global brands thanks to its discerning clientele.”

The exhibition offers the opportunity to explore new collections debuting in Saudi Arabia, from everyday jewelry to ornate bridal sets, many of which are inspired by global artistic and cultural heritage, Freiha said.

“The exhibition is a benchmark for ensuring both quality and luxury simultaneously,” he added.

Ahmed Al-Shirazi, director of SJC Saudi Arabia, a destination for luxury jewelry, said that the exhibition is an opportunity to strengthen brands and attract new customers through showcasing designs and engaging directly.

The Bahraini jeweler observed a rising inclination among clients to use luxury jewelry as a form of self-expression and personal style, highlighting a heightened appreciation for the finer details in their overall look.

Nezar Mukhtar, a member of the Precious Metals and Gemstones National Committee at the Saudi Chambers Federation, observed visitors’ keen interest in renowned brand names.

“Hosting exhibitions locally spares enthusiasts and designers the hassle of traveling and saves them valuable time,” he said.

Mukhtar added that events like Jewels of the World support the national economy and spotlight the sophisticated taste of Saudi consumers.

“Such an exhibition addresses the expectations of many discerning clients seeking specific quality standards in jewelry,” he said.


Where We Are Going Today: ‘Level Up’ social hub in Riyadh

Where We Are Going Today: ‘Level Up’ social hub in Riyadh
Updated 19 May 2025
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Where We Are Going Today: ‘Level Up’ social hub in Riyadh

Where We Are Going Today: ‘Level Up’ social hub in Riyadh

Level Up is a social hub in Riyadh for those seeking entertainment and connection. For just SR60 ($16), visitors gain access to activities ranging from board games and video games to virtual reality experiences.

This multifaceted venue stands out as a gathering place for individuals with shared interests, making it easy to forge new friendships.

One of the highlights at Level Up is its open mic nights, where local bands showcase their talents. This not only provides entertainment but also fosters a sense of community among those attending.

The friendly vibe welcomes both extroverts and introverts, making it a space where people can comfortably engage in conversation or simply enjoy the performances.

The hub also sells PlayStation 5 consoles and accessories, catering to gaming enthusiasts, as well as a range of anime and video game action figures for those into pop culture.

One of the items on the menu I enjoyed was the iced matcha, which is popular among patrons.

While visiting with a friend, I was captivated by the talented musicians at the open mic event, followed by an engaging session of board games.

Level Up hosts discussions every Tuesday, featuring industry leaders such as marketing heads, board members, talent acquisition directors, CEOs, and founders.

These events provide opportunities to learn from and engage with influential figures, helping to enrich the community experience.

Whether you are looking to socialize, enjoy live music, or dive into gaming, Level Up is well worth a visit.


Saudi deputy FM receives Turkmenistan’s ambassador in Riyadh

Saudi deputy FM receives Turkmenistan’s ambassador in Riyadh
Updated 19 May 2025
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Saudi deputy FM receives Turkmenistan’s ambassador in Riyadh

Saudi deputy FM receives Turkmenistan’s ambassador in Riyadh

Saudi Arabia’s Deputy Minister of Foreign Affairs for Economic and Development Affairs Abdullah bin Zarah received Oraz Mohammed Charif, Turkmenistan’s ambassador to the Kingdom, in Riyadh.

During the meeting, they reviewed economic issues of common interest, the foreign ministry said in a post on X on Monday.

Meanwhile, Saudi Foreign Minister Prince Faisal bin Farhan received a phone call from Austrian Foreign Minister Beate Meinl-Reisinger during which they reviewed bilateral relations and regional and international developments


Project management forum highlights AI’s growing impact on industry

Project management forum highlights AI’s growing impact on industry
Updated 19 May 2025
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Project management forum highlights AI’s growing impact on industry

Project management forum highlights AI’s growing impact on industry
  • Ali Al-Khabouri: AI will help the project managers to predict some of these situations that can happen based on the existing information and historical patterns
  • Al-Khabouri: AI tools will evolve in a way that they will provide us the information that we need to depend on for making decisions

RIYADH: Industry leaders and innovators discussed the role of artificial intelligence in advancing project management during the final day of the Global Project Management Forum in Riyadh on Monday.

Speaking on the sidelines of the forum, which has Arab News as a media partner, Ali Al-Khabouri, co-founder of Matrix Oman, told Arab News that AI is playing an increasingly important role in supporting decision-making in project management.

“AI will help the project managers to predict some of the information, predict some of these situations that can happen based on the existing information and historical patterns,” he said.

Al-Khabouri also discussed the importance of defining a clear strategy for AI adoption, adding that organizations should evaluate whether adopting AI is a value-adding step or simply a response to market trends.

During a panel discussion titled “The Future of Project Management: Leadership, Innovation and Strategic Integration of People, Process and Technology,” Marko Golob, head of IT PMO at SIJ d.d., highlighted the need for education in project management.

“We have a gap of 30 million project (managers) in the board in the next 10 years — 30 million. It’s a lot.”

Al-Khabouri highlighted the evolving role of artificial intelligence in improving decision-making within project environments.

He said: “AI tools will evolve in a way that they will provide us the information that we need to depend on for making decisions.”

He added that while the essence of decision-making remains constant, the tools, processes and organizational mindset supporting it are evolving in response to technological advancement.

Imad Al-Sadeq, transformation delivery partner at EY MENA, discussed the growing concern of over-reliance on artificial intelligence in project management.

“The risk here (is) that some people, including project managers, will over rely on (AI). Some people will mistrust the human side for the sake of AI,” he said.

Al-Sadeq added that this trend is already emerging in some settings, and he highlighted the need to strike a balance between technology and human insight.

“We still need to keep the human at center, keep the trust with the human judgment. Otherwise, we are not only calling for best effect, but we are calling only for best practice or previous work. And this is a big difference,” he added.